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#D70491 Color

#D70491 is rgb(215, 4, 145) in RGB, hsl(320, 96%, 43%) in HSL, and about cmyk(0%, 98%, 33%, 16%) in CMYK. It has no registered color name of its own — the closest is Artist's Purple (#C71585), clearly related but distinguishable side by side at ΔE 7.26. White text is the more readable choice on this background.

#D70491
HEX#D70491
RGBrgb(215, 4, 145)
HSLhsl(320, 96%, 43%)
HSVhsv(320, 98%, 84%)
CMYKcmyk(0%, 98%, 33%, 16%)
OKLCHoklch(58.2% 0.242 349)
LABlab(48.16% 75.73 -16.48)
LCHlch(48.16% 77.50 347.73)

What #D70491 Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #D70491, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Artist's Purple#C71585ΔE 7.26Frostbite#E936A7ΔE 7.63Royal Fuchsia#CA2C92ΔE 9.2Barbie Pink#E0218AΔE 9.21Fashion Fuchsia#F400A1ΔE 9.83Royal Pink#E73895ΔE 10.79

Browse the full index of named colors A-Z or every pink in the library.

#D70491 Channel Values

How #D70491 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 215 · G 4 · B 1458-bit channels as sent to the display
HSLH 320° · S 96% · L 43%Easiest model for building lighter and darker variants
HSVH 320° · S 98% · V 84%Matches the picker in most design tools
CMYKC 0% · M 98% · Y 33% · K 16%Approximate ink mix; confirm with an ICC profile before printing
Luminance4.87:1 vs white · 4.32:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #D70491 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text4.87:1AA normal AA large AAA normal
Fails AABlack text4.32:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #D70491 in the contrast checker.

Colors That Go With #D70491

Pairings derived from color-wheel relationships. The complementary color sits opposite #D70491; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
#D70491
Complementary
#04D74B
Analogous
#B404D7
Analogous
#D70427
Triadic
#91D704
Triadic
#0491D7
Split comp.
#27D704
Split comp.
#04D7B4

Tints & Shades of #D70491

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

#FA0AAA
#FB32B8
#FC5AC6
#FC7DD2
#FDA5E0
#FECDEE

Shades

#B9047D
#A0036C
#820358
#690247
#4B0232
#320122

Want a full 50-950 ramp with semantic roles? Generate design tokens from #D70491.

How #D70491 Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#D70491
Protanopia#606090
Protanomaly#9E4B91
Deuteranopia#83838C
Deuteranomaly#AB678E
Tritanopia#D23636
Tritanomaly#D42967
Achromatopsia#717171

Test a full palette in the color blindness simulator.

Using #D70491 in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-d70491: #D70491;
CSS backgroundbackground-color: #D70491;
Tailwind configcolors: { 'color-d70491': '#D70491' }
SwiftUIColor(red: 0.843, green: 0.016, blue: 0.569)
Android XML<color name="color_d70491">#D70491</color>
SVG fillfill="#D70491"

More Pink Colors

#D70491 sits in the pink family. These are its neighbours across that family's full range, each with its own breakdown.

200e15fff5ff240024fff5f82e051ffff0ff2f1d2ffff0f6301934fff0f5330033ffe0f057001d754875940094a800b7c43162d07cd0e0115fe936a7f38fa9fb64b6ff0a85ff70b8

#D70491 Frequently Asked Questions

What color is #D70491?

#D70491 is a mid-tone pink — rgb(215, 4, 145) in RGB and hsl(320, 96%, 43%) in HSL. It carries no registered color name of its own; the closest named color is Artist's Purple (#C71585), which is clearly related but distinguishable side by side at a CIE76 distance of 7.26.

What is the RGB value of #D70491?

#D70491 is rgb(215, 4, 145) — red 215, green 4, and blue 145 on the 0-255 scale.

What is the CMYK value of #D70491?

#D70491 converts to approximately cmyk(0%, 98%, 33%, 16%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #D70491 be black or white?

White text is the more readable choice. #D70491 scores 4.87:1 against white and 4.32:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #D70491 as a CSS color keyword?

No. #D70491 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is mediumvioletred (#C71585) at a CIE76 distance of 7.26, which is clearly related but distinguishable side by side.

Open #D70491 in a Tool

Hex to RGBHex to HSLHex to CMYKHex to OKLCHHex to PantoneBuild a paletteMake a gradient

Keep exploring: every pink in the color library, the guide to shades of pink, or the full color library.