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#D40C8B Color

#D40C8B is rgb(212, 12, 139) in RGB, hsl(322, 89%, 44%) in HSL, and about cmyk(0%, 94%, 34%, 17%) in CMYK. It has no registered color name of its own — the closest is Artist's Purple (#C71585), clearly related but distinguishable side by side at ΔE 5.07. White text is the more readable choice on this background.

#D40C8B
HEX#D40C8B
RGBrgb(212, 12, 139)
HSLhsl(322, 89%, 44%)
HSVhsv(322, 94%, 83%)
CMYKcmyk(0%, 94%, 34%, 17%)
OKLCHoklch(57.6% 0.236 350.5)
LABlab(47.59% 74.01 -13.77)
LCHlch(47.59% 75.28 349.46)

What #D40C8B Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #D40C8B, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Artist's Purple#C71585ΔE 5.07Barbie Pink#E0218AΔE 6.77Royal Fuchsia#CA2C92ΔE 8.41Royal Pink#E73895ΔE 8.84Frostbite#E936A7ΔE 8.98Vivid Cerise#DA1D81ΔE 8.98

Browse the full index of named colors A-Z or every pink in the library.

#D40C8B Channel Values

How #D40C8B breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 212 · G 12 · B 1398-bit channels as sent to the display
HSLH 322° · S 89% · L 44%Easiest model for building lighter and darker variants
HSVH 322° · S 94% · V 83%Matches the picker in most design tools
CMYKC 0% · M 94% · Y 34% · K 17%Approximate ink mix; confirm with an ICC profile before printing
Luminance4.97:1 vs white · 4.22:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #D40C8B background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text4.97:1AA normal AA large AAA normal
Fails AABlack text4.22:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #D40C8B in the contrast checker.

Colors That Go With #D40C8B

Pairings derived from color-wheel relationships. The complementary color sits opposite #D40C8B; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
#D40C8B
Complementary
#0CD456
Analogous
#B90CD4
Analogous
#D40C27
Triadic
#8BD40C
Triadic
#0C8BD4
Split comp.
#27D40C
Split comp.
#0CD4B9

Tints & Shades of #D40C8B

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

#F218A2
#F339AF
#F660BF
#F887CE
#FAADDE
#FCCFEC

Shades

#B70B78
#9F0968
#820855
#650642
#48042F
#300320

Want a full 50-950 ramp with semantic roles? Generate design tokens from #D40C8B.

How #D40C8B Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#D40C8B
Protanopia#5F5F8A
Protanomaly#9C4B8B
Deuteranopia#818186
Deuteranomaly#A96688
Tritanopia#CF3535
Tritanomaly#D12A63
Achromatopsia#707070

Test a full palette in the color blindness simulator.

Using #D40C8B in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-d40c8b: #D40C8B;
CSS backgroundbackground-color: #D40C8B;
Tailwind configcolors: { 'color-d40c8b': '#D40C8B' }
SwiftUIColor(red: 0.831, green: 0.047, blue: 0.545)
Android XML<color name="color_d40c8b">#D40C8B</color>
SVG fillfill="#D40C8B"

More Pink Colors

#D40C8B sits in the pink family. These are its neighbours across that family's full range, each with its own breakdown.

200e15fff5ff240024fff5f82e051ffff0ff2f1d2ffff0f6301934fff0f5330033ffe0f057001d754875940094a800b7c43162d07cd0e0115fe936a7f38fa9fb64b6ff0a85ff70b8

#D40C8B Frequently Asked Questions

What color is #D40C8B?

#D40C8B is a mid-tone pink — rgb(212, 12, 139) in RGB and hsl(322, 89%, 44%) in HSL. It carries no registered color name of its own; the closest named color is Artist's Purple (#C71585), which is clearly related but distinguishable side by side at a CIE76 distance of 5.07.

What is the RGB value of #D40C8B?

#D40C8B is rgb(212, 12, 139) — red 212, green 12, and blue 139 on the 0-255 scale.

What is the CMYK value of #D40C8B?

#D40C8B converts to approximately cmyk(0%, 94%, 34%, 17%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #D40C8B be black or white?

White text is the more readable choice. #D40C8B scores 4.97:1 against white and 4.22:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #D40C8B as a CSS color keyword?

No. #D40C8B is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is mediumvioletred (#C71585) at a CIE76 distance of 5.07, which is clearly related but distinguishable side by side.

Open #D40C8B in a Tool

Hex to RGBHex to HSLHex to CMYKHex to OKLCHHex to PantoneBuild a paletteMake a gradient

Keep exploring: every pink in the color library, the guide to shades of pink, or the full color library.