#970C34 Color
#970C34 is rgb(151, 12, 52) in RGB, hsl(343, 85%, 32%) in HSL, and about cmyk(0%, 92%, 66%, 41%) in CMYK. It has no registered color name of its own — the closest is Vivid Burgundy (#9F1D35), very hard to tell apart at ΔE 4.81. White text is the more readable choice on this background.
#970C34rgb(151, 12, 52)hsl(343, 85%, 32%)hsv(343, 92%, 59%)cmyk(0%, 92%, 66%, 41%)oklch(43.5% 0.167 14)lab(32.61% 54.08 18.15)lch(32.61% 57.04 18.55)What #970C34 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #970C34, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every pink in the library.
#970C34 Channel Values
How #970C34 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 151 · G 12 · B 52 | 8-bit channels as sent to the display |
| HSL | H 343° · S 85% · L 32% | Easiest model for building lighter and darker variants |
| HSV | H 343° · S 92% · V 59% | Matches the picker in most design tools |
| CMYK | C 0% · M 92% · Y 66% · K 41% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 8.68:1 vs white · 2.42:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #970C34 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #970C34 in the contrast checker.
Colors That Go With #970C34
Pairings derived from color-wheel relationships. The complementary color sits opposite #970C34; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #970C34
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #970C34.
How #970C34 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#970C34#434333#6E3533#5B5B2D#784830#961515#961225#4B4B4BUsing #970C34 in Code
Copy-ready declarations for the places this color usually ends up.
--color-970c34: #970C34;background-color: #970C34;colors: { 'color-970c34': '#970C34' }Color(red: 0.592, green: 0.047, blue: 0.204)<color name="color_970c34">#970C34</color>fill="#970C34"More Pink Colors
#970C34 sits in the pink family. These are its neighbours across that family's full range, each with its own breakdown.
#970C34 Frequently Asked Questions
What color is #970C34?
#970C34 is a dark pink — rgb(151, 12, 52) in RGB and hsl(343, 85%, 32%) in HSL. It carries no registered color name of its own; the closest named color is Vivid Burgundy (#9F1D35), which is very hard to tell apart at a CIE76 distance of 4.81.
What is the RGB value of #970C34?
#970C34 is rgb(151, 12, 52) — red 151, green 12, and blue 52 on the 0-255 scale.
What is the CMYK value of #970C34?
#970C34 converts to approximately cmyk(0%, 92%, 66%, 41%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #970C34 be black or white?
White text is the more readable choice. #970C34 scores 8.68:1 against white and 2.42:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #970C34 as a CSS color keyword?
No. #970C34 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is brown (#A52A2A) at a CIE76 distance of 15.22, which is visibly different.
Open #970C34 in a Tool
Keep exploring: every pink in the color library, the guide to shades of pink, or the full color library.