#970790 Color
#970790 is rgb(151, 7, 144) in RGB, hsl(303, 91%, 31%) in HSL, and about cmyk(0%, 95%, 5%, 41%) in CMYK. It has no registered color name of its own — the closest is Dark Magenta (#8B008B), very hard to tell apart at ΔE 4.03. White text is the more readable choice on this background.
#970790rgb(151, 7, 144)hsl(303, 91%, 31%)hsv(303, 95%, 59%)cmyk(0%, 95%, 5%, 41%)oklch(47.2% 0.21 330.8)lab(35.46% 61.65 -36.74)lch(35.46% 71.77 329.21)What #970790 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #970790, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every pink in the library.
#970790 Channel Values
How #970790 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 151 · G 7 · B 144 | 8-bit channels as sent to the display |
| HSL | H 303° · S 91% · L 31% | Easiest model for building lighter and darker variants |
| HSV | H 303° · S 95% · V 59% | Matches the picker in most design tools |
| CMYK | C 0% · M 95% · Y 5% · K 41% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 7.64:1 vs white · 2.75:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #970790 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #970790 in the contrast checker.
Colors That Go With #970790
Pairings derived from color-wheel relationships. The complementary color sits opposite #970790; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #970790
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #970790.
How #970790 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#970790#424290#6E3390#5B5B8E#77478F#8F3636#922A66#535353Using #970790 in Code
Copy-ready declarations for the places this color usually ends up.
--color-970790: #970790;background-color: #970790;colors: { 'color-970790': '#970790' }Color(red: 0.592, green: 0.027, blue: 0.565)<color name="color_970790">#970790</color>fill="#970790"More Pink Colors
#970790 sits in the pink family. These are its neighbours across that family's full range, each with its own breakdown.
#970790 Frequently Asked Questions
What color is #970790?
#970790 is a dark pink — rgb(151, 7, 144) in RGB and hsl(303, 91%, 31%) in HSL. It carries no registered color name of its own; the closest named color is Dark Magenta (#8B008B), which is very hard to tell apart at a CIE76 distance of 4.03.
What is the RGB value of #970790?
#970790 is rgb(151, 7, 144) — red 151, green 7, and blue 144 on the 0-255 scale.
What is the CMYK value of #970790?
#970790 converts to approximately cmyk(0%, 95%, 5%, 41%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #970790 be black or white?
White text is the more readable choice. #970790 scores 7.64:1 against white and 2.75:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #970790 as a CSS color keyword?
No. #970790 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is darkmagenta (#8B008B) at a CIE76 distance of 4.03, which is very hard to tell apart.
Open #970790 in a Tool
Keep exploring: every pink in the color library, the guide to shades of pink, or the full color library.