#720440 Color
#720440 is rgb(114, 4, 64) in RGB and hsl(327, 93%, 23%) in HSL. The closest CSS named color is Purple. White text is most readable on this background.
#720440
HEX
#720440RGB
rgb(114, 4, 64)HSL
hsl(327, 93%, 23%)HSV
hsv(327, 96%, 45%)OKLCH
oklch(36.2% 0.145 356)CMYK
cmyk(0%, 96%, 44%, 55%)Text Contrast & Accessibility
WCAG contrast ratios for text on a #720440 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1.
TextWhite text11.62:1AA normal ✓AA large ✓AAA normal ✓
TextBlack text1.81:1AA normal ✗AA large ✗AAA normal ✗
Color Harmonies
Colors that pair well with #720440 based on color wheel relationships. Click any swatch for its full breakdown.
Tints & Shades
Lighter tints and darker shades of #720440, useful for hover states, backgrounds, and text variants.