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#E31C44 Color

#E31C44 is rgb(227, 28, 68) in RGB, hsl(348, 78%, 50%) in HSL, and about cmyk(0%, 88%, 70%, 11%) in CMYK. It has no registered color name of its own — the closest is Crimson (#DC143C), very hard to tell apart at ΔE 3.02. White text is the more readable choice on this background.

#E31C44
HEX#E31C44
RGBrgb(227, 28, 68)
HSLhsl(348, 78%, 50%)
HSVhsv(348, 88%, 89%)
CMYKcmyk(0%, 88%, 70%, 11%)
OKLCHoklch(58.8% 0.224 18.9)
LABlab(49.83% 72.15 33.35)
LCHlch(49.83% 79.48 24.81)

What #E31C44 Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #E31C44, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Browse the full index of named colors A-Z or every red in the library.

#E31C44 Channel Values

How #E31C44 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 227 · G 28 · B 688-bit channels as sent to the display
HSLH 348° · S 78% · L 50%Easiest model for building lighter and darker variants
HSVH 348° · S 88% · V 89%Matches the picker in most design tools
CMYKC 0% · M 88% · Y 70% · K 11%Approximate ink mix; confirm with an ICC profile before printing
Luminance4.65:1 vs white · 4.52:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #E31C44 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text4.65:1AA normal AA large AAA normal
TextBlack text4.52:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #E31C44 in the contrast checker.

Colors That Go With #E31C44

Pairings derived from color-wheel relationships. The complementary color sits opposite #E31C44; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
Complementary
Analogous
Analogous
Triadic
Triadic
Split comp.
Split comp.

Tints & Shades of #E31C44

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #E31C44.

How #E31C44 Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#E31C44
Protanopia#696942
Protanomaly#A85443
Deuteranopia#8C8C36
Deuteranomaly#B5703C
Tritanopia#E22424
Tritanomaly#E32133
Achromatopsia#747474

Test a full palette in the color blindness simulator.

Using #E31C44 in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-e31c44: #E31C44;
CSS backgroundbackground-color: #E31C44;
Tailwind configcolors: { 'color-e31c44': '#E31C44' }
SwiftUIColor(red: 0.890, green: 0.110, blue: 0.267)
Android XML<color name="color_e31c44">#E31C44</color>
SVG fillfill="#E31C44"

More Red Colors

#E31C44 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.

#E31C44 Frequently Asked Questions

What color is #E31C44?

#E31C44 is a mid-tone red — rgb(227, 28, 68) in RGB and hsl(348, 78%, 50%) in HSL. It carries no registered color name of its own; the closest named color is Crimson (#DC143C), which is very hard to tell apart at a CIE76 distance of 3.02.

What is the RGB value of #E31C44?

#E31C44 is rgb(227, 28, 68) — red 227, green 28, and blue 68 on the 0-255 scale.

What is the CMYK value of #E31C44?

#E31C44 converts to approximately cmyk(0%, 88%, 70%, 11%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #E31C44 be black or white?

White text is the more readable choice. #E31C44 scores 4.65:1 against white and 4.52:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #E31C44 as a CSS color keyword?

No. #E31C44 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is crimson (#DC143C) at a CIE76 distance of 3.02, which is very hard to tell apart.

Open #E31C44 in a Tool

Keep exploring: every red in the color library, the guide to shades of red, or the full color library.