#D91744 Color

#D91744 is rgb(217, 23, 68) in RGB, hsl(346, 81%, 47%) in HSL, and about cmyk(0%, 89%, 69%, 15%) in CMYK. It has no registered color name of its own — the closest is Rich Carmine (#D70040), below the threshold most people can see at ΔE 2.24. White text is the more readable choice on this background.

#D91744

HEX#D91744

RGBrgb(217, 23, 68)

HSLhsl(346, 81%, 47%)

HSVhsv(346, 89%, 85%)

CMYKcmyk(0%, 89%, 69%, 15%)

OKLCHoklch(56.8% 0.218 17.6)

LABlab(47.50% 70.34 30.01)

LCHlch(47.50% 76.47 23.10)

What #D91744 Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #D91744, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Rich Carmine#D70040ΔE 2.24 Spanish Crimson#E51A4CΔE 4.06 Amaranth#E52B50ΔE 4.35 Rusty Red#DA2C43ΔE 5.01 Alizarin#DB2D43ΔE 5.31 Crimson#DC143CΔE 5.57

Browse the full index of named colors A-Z or every red in the library.

#D91744 Channel Values

How #D91744 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

Model	Channels	Notes
RGB	R 217 · G 23 · B 68	8-bit channels as sent to the display
HSL	H 346° · S 81% · L 47%	Easiest model for building lighter and darker variants
HSV	H 346° · S 89% · V 85%	Matches the picker in most design tools
CMYK	C 0% · M 89% · Y 69% · K 15%	Approximate ink mix; confirm with an ICC profile before printing
Luminance	5.05:1 vs white · 4.16:1 vs black	WCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #D91744 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text5.05:1AA normal AA large AAA normal

Fails AABlack text4.16:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #D91744 in the contrast checker.

Colors That Go With #D91744

Pairings derived from color-wheel relationships. The complementary color sits opposite #D91744; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base

Complementary

Analogous

Analogous

Triadic

Triadic

Split comp.

Split comp.

Tints & Shades of #D91744

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #D91744.

How #D91744 Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#D91744

Protanopia#636342

Protanomaly#A04F43

Deuteranopia#858537

Deuteranomaly#AD6A3D

Tritanopia#D82020

Tritanomaly#D81D32

Achromatopsia#6F6F6F

Test a full palette in the color blindness simulator.

Using #D91744 in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-d91744: #D91744;

CSS backgroundbackground-color: #D91744;

Tailwind configcolors: { 'color-d91744': '#D91744' }

SwiftUIColor(red: 0.851, green: 0.090, blue: 0.267)

Android XML<color name="color_d91744">#D91744</color>

SVG fillfill="#D91744"

More Red Colors

#D91744 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.

1f0000 fffafa 1f0005 fff5f5 1f0008 fff1f2 240000 fff1f0 240909 fff0f2 270707 ffedeb 4e0707 710f04 940000 a81c07 c0362c cdacac e30022 ee204d fa8072 ff1818 ff6467 ffb7c5

#D91744 Frequently Asked Questions

What color is #D91744?

#D91744 is a mid-tone red — rgb(217, 23, 68) in RGB and hsl(346, 81%, 47%) in HSL. It carries no registered color name of its own; the closest named color is Rich Carmine (#D70040), which is below the threshold most people can see at a CIE76 distance of 2.24.

What is the RGB value of #D91744?

#D91744 is rgb(217, 23, 68) — red 217, green 23, and blue 68 on the 0-255 scale.

What is the CMYK value of #D91744?

#D91744 converts to approximately cmyk(0%, 89%, 69%, 15%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #D91744 be black or white?

White text is the more readable choice. #D91744 scores 5.05:1 against white and 4.16:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #D91744 as a CSS color keyword?

No. #D91744 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is crimson (#DC143C) at a CIE76 distance of 5.57, which is clearly related but distinguishable side by side.

Open #D91744 in a Tool

Hex to RGB Hex to HSL Hex to CMYK Hex to OKLCH Hex to Pantone Build a palette Make a gradient

Keep exploring: every red in the color library, the guide to shades of red, or the full color library.