#AD4A43 Color
#AD4A43 is rgb(173, 74, 67) in RGB, hsl(4, 44%, 47%) in HSL, and about cmyk(0%, 57%, 61%, 32%) in CMYK. It has no registered color name of its own — the closest is Deep Chestnut (#B94E48), very hard to tell apart at ΔE 4.13. White text is the more readable choice on this background.
#AD4A43rgb(173, 74, 67)hsl(4, 44%, 47%)hsv(4, 61%, 68%)cmyk(0%, 57%, 61%, 32%)oklch(53.7% 0.131 26.5)lab(45.01% 40.99 25.32)lch(45.01% 48.18 31.70)What #AD4A43 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #AD4A43, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#AD4A43 Channel Values
How #AD4A43 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 173 · G 74 · B 67 | 8-bit channels as sent to the display |
| HSL | H 4° · S 44% · L 47% | Easiest model for building lighter and darker variants |
| HSV | H 4° · S 61% · V 68% | Matches the picker in most design tools |
| CMYK | C 0% · M 57% · Y 61% · K 32% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 5.47:1 vs white · 3.84:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #AD4A43 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #AD4A43 in the contrast checker.
Colors That Go With #AD4A43
Pairings derived from color-wheel relationships. The complementary color sits opposite #AD4A43; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #AD4A43
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #AD4A43.
How #AD4A43 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#AD4A43#646442#875B42#77773D#90683F#AD4949#AD4947#696969Using #AD4A43 in Code
Copy-ready declarations for the places this color usually ends up.
--color-ad4a43: #AD4A43;background-color: #AD4A43;colors: { 'color-ad4a43': '#AD4A43' }Color(red: 0.678, green: 0.290, blue: 0.263)<color name="color_ad4a43">#AD4A43</color>fill="#AD4A43"More Red Colors
#AD4A43 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#AD4A43 Frequently Asked Questions
What color is #AD4A43?
#AD4A43 is a mid-tone red — rgb(173, 74, 67) in RGB and hsl(4, 44%, 47%) in HSL. It carries no registered color name of its own; the closest named color is Deep Chestnut (#B94E48), which is very hard to tell apart at a CIE76 distance of 4.13.
What is the RGB value of #AD4A43?
#AD4A43 is rgb(173, 74, 67) — red 173, green 74, and blue 67 on the 0-255 scale.
What is the CMYK value of #AD4A43?
#AD4A43 converts to approximately cmyk(0%, 57%, 61%, 32%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #AD4A43 be black or white?
White text is the more readable choice. #AD4A43 scores 5.47:1 against white and 3.84:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #AD4A43 as a CSS color keyword?
No. #AD4A43 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is indianred (#CD5C5C) at a CIE76 distance of 10.34, which is visibly different.
Open #AD4A43 in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.