#AD343E Color
#AD343E is rgb(173, 52, 62) in RGB, hsl(355, 54%, 44%) in HSL, and about cmyk(0%, 70%, 64%, 32%) in CMYK. It has no registered color name of its own — the closest is Japanese Carmine (#9D2933), clearly related but distinguishable side by side at ΔE 5.05. White text is the more readable choice on this background.
#AD343Ergb(173, 52, 62)hsl(355, 54%, 44%)hsv(355, 70%, 68%)cmyk(0%, 70%, 64%, 32%)oklch(50.8% 0.156 20.2)lab(41.30% 50.15 23.77)lch(41.30% 55.49 25.36)What #AD343E Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #AD343E, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#AD343E Channel Values
How #AD343E breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 173 · G 52 · B 62 | 8-bit channels as sent to the display |
| HSL | H 355° · S 54% · L 44% | Easiest model for building lighter and darker variants |
| HSV | H 355° · S 70% · V 68% | Matches the picker in most design tools |
| CMYK | C 0% · M 70% · Y 64% · K 32% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 6.29:1 vs white · 3.34:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #AD343E background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #AD343E in the contrast checker.
Colors That Go With #AD343E
Pairings derived from color-wheel relationships. The complementary color sits opposite #AD343E; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #AD343E
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #AD343E.
How #AD343E Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#AD343E#59593D#834D3D#707036#8C5D3A#AD3535#AD3539#606060Using #AD343E in Code
Copy-ready declarations for the places this color usually ends up.
--color-ad343e: #AD343E;background-color: #AD343E;colors: { 'color-ad343e': '#AD343E' }Color(red: 0.678, green: 0.204, blue: 0.243)<color name="color_ad343e">#AD343E</color>fill="#AD343E"More Red Colors
#AD343E sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#AD343E Frequently Asked Questions
What color is #AD343E?
#AD343E is a mid-tone red — rgb(173, 52, 62) in RGB and hsl(355, 54%, 44%) in HSL. It carries no registered color name of its own; the closest named color is Japanese Carmine (#9D2933), which is clearly related but distinguishable side by side at a CIE76 distance of 5.05.
What is the RGB value of #AD343E?
#AD343E is rgb(173, 52, 62) — red 173, green 52, and blue 62 on the 0-255 scale.
What is the CMYK value of #AD343E?
#AD343E converts to approximately cmyk(0%, 70%, 64%, 32%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #AD343E be black or white?
White text is the more readable choice. #AD343E scores 6.29:1 against white and 3.34:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #AD343E as a CSS color keyword?
No. #AD343E is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is brown (#A52A2A) at a CIE76 distance of 8.66, which is clearly related but distinguishable side by side.
Open #AD343E in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.