#AD0017 Color
#AD0017 is rgb(173, 0, 23) in RGB, hsl(352, 100%, 34%) in HSL, and about cmyk(0%, 100%, 87%, 32%) in CMYK. It has no registered color name of its own — the closest is Fire Brick (#B22222), clearly related but distinguishable side by side at ΔE 5.88. White text is the more readable choice on this background.
#AD0017rgb(173, 0, 23)hsl(352, 100%, 34%)hsv(352, 100%, 68%)cmyk(0%, 100%, 87%, 32%)oklch(47.1% 0.191 25.7)lab(36.65% 60.63 42.04)lch(36.65% 73.78 34.74)What #AD0017 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #AD0017, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#AD0017 Channel Values
How #AD0017 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 173 · G 0 · B 23 | 8-bit channels as sent to the display |
| HSL | H 352° · S 100% · L 34% | Easiest model for building lighter and darker variants |
| HSV | H 352° · S 100% · V 68% | Matches the picker in most design tools |
| CMYK | C 0% · M 100% · Y 87% · K 32% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 7.53:1 vs white · 2.79:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #AD0017 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #AD0017 in the contrast checker.
Colors That Go With #AD0017
Pairings derived from color-wheel relationships. The complementary color sits opposite #AD0017; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #AD0017
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #AD0017.
How #AD0017 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#AD0017#4B4B13#7E3A15#686800#895105#AD0404#AD020D#545454Using #AD0017 in Code
Copy-ready declarations for the places this color usually ends up.
--color-ad0017: #AD0017;background-color: #AD0017;colors: { 'color-ad0017': '#AD0017' }Color(red: 0.678, green: 0.000, blue: 0.090)<color name="color_ad0017">#AD0017</color>fill="#AD0017"More Red Colors
#AD0017 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#AD0017 Frequently Asked Questions
What color is #AD0017?
#AD0017 is a dark red — rgb(173, 0, 23) in RGB and hsl(352, 100%, 34%) in HSL. It carries no registered color name of its own; the closest named color is Fire Brick (#B22222), which is clearly related but distinguishable side by side at a CIE76 distance of 5.88.
What is the RGB value of #AD0017?
#AD0017 is rgb(173, 0, 23) — red 173, green 0, and blue 23 on the 0-255 scale.
What is the CMYK value of #AD0017?
#AD0017 converts to approximately cmyk(0%, 100%, 87%, 32%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #AD0017 be black or white?
White text is the more readable choice. #AD0017 scores 7.53:1 against white and 2.79:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #AD0017 as a CSS color keyword?
No. #AD0017 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is firebrick (#B22222) at a CIE76 distance of 5.88, which is clearly related but distinguishable side by side.
Open #AD0017 in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.