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#AD0000 Color

#AD0000 is rgb(173, 0, 0) in RGB, hsl(0, 100%, 34%) in HSL, and about cmyk(0%, 100%, 100%, 32%) in CMYK. It has no registered color name of its own — the closest is Mordant Red 19 (#AE0C00), below the threshold most people can see at ΔE 1.38. White text is the more readable choice on this background.

#AD0000
HEX#AD0000
RGBrgb(173, 0, 0)
HSLhsl(0, 100%, 34%)
HSVhsv(0, 100%, 68%)
CMYKcmyk(0%, 100%, 100%, 32%)
OKLCHoklch(46.9% 0.193 29.2)
LABlab(36.55% 60.41 52.04)
LCHlch(36.55% 79.73 40.74)

What #AD0000 Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #AD0000, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Browse the full index of named colors A-Z or every red in the library.

#AD0000 Channel Values

How #AD0000 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 173 · G 0 · B 08-bit channels as sent to the display
HSLH 0° · S 100% · L 34%Easiest model for building lighter and darker variants
HSVH 0° · S 100% · V 68%Matches the picker in most design tools
CMYKC 0% · M 100% · Y 100% · K 32%Approximate ink mix; confirm with an ICC profile before printing
Luminance7.56:1 vs white · 2.78:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #AD0000 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text7.56:1AA normal AA large AAA normal
Fails AABlack text2.78:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #AD0000 in the contrast checker.

Colors That Go With #AD0000

Pairings derived from color-wheel relationships. The complementary color sits opposite #AD0000; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
Complementary
Analogous
Analogous
Triadic
Triadic
Split comp.
Split comp.

Tints & Shades of #AD0000

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #AD0000.

How #AD0000 Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#AD0000
Protanopia#4B4B00
Protanomaly#7E3A00
Deuteranopia#686800
Deuteranomaly#895100
Tritanopia#AD0000
Tritanomaly#AD0000
Achromatopsia#545454

Test a full palette in the color blindness simulator.

Using #AD0000 in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-ad0000: #AD0000;
CSS backgroundbackground-color: #AD0000;
Tailwind configcolors: { 'color-ad0000': '#AD0000' }
SwiftUIColor(red: 0.678, green: 0.000, blue: 0.000)
Android XML<color name="color_ad0000">#AD0000</color>
SVG fillfill="#AD0000"

More Red Colors

#AD0000 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.

#AD0000 Frequently Asked Questions

What color is #AD0000?

#AD0000 is a dark red — rgb(173, 0, 0) in RGB and hsl(0, 100%, 34%) in HSL. It carries no registered color name of its own; the closest named color is Mordant Red 19 (#AE0C00), which is below the threshold most people can see at a CIE76 distance of 1.38.

What is the RGB value of #AD0000?

#AD0000 is rgb(173, 0, 0) — red 173, green 0, and blue 0 on the 0-255 scale.

What is the CMYK value of #AD0000?

#AD0000 converts to approximately cmyk(0%, 100%, 100%, 32%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #AD0000 be black or white?

White text is the more readable choice. #AD0000 scores 7.56:1 against white and 2.78:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #AD0000 as a CSS color keyword?

No. #AD0000 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is firebrick (#B22222) at a CIE76 distance of 13.8, which is visibly different.

Open #AD0000 in a Tool

Keep exploring: every red in the color library, the guide to shades of red, or the full color library.