#7B181C Color
#7B181C is rgb(123, 24, 28) in RGB, hsl(358, 67%, 29%) in HSL, and about cmyk(0%, 80%, 77%, 52%) in CMYK. It has no registered color name of its own — the closest is Falu Red (#801818), very hard to tell apart at ΔE 4.36. White text is the more readable choice on this background.
#7B181Crgb(123, 24, 28)hsl(358, 67%, 29%)hsv(358, 80%, 48%)cmyk(0%, 80%, 77%, 52%)oklch(38.3% 0.133 24.4)lab(27.11% 42.29 25.59)lch(27.11% 49.43 31.18)What #7B181C Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #7B181C, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#7B181C Channel Values
How #7B181C breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 123 · G 24 · B 28 | 8-bit channels as sent to the display |
| HSL | H 358° · S 67% · L 29% | Easiest model for building lighter and darker variants |
| HSV | H 358° · S 80% · V 48% | Matches the picker in most design tools |
| CMYK | C 0% · M 80% · Y 77% · K 52% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 10.55:1 vs white · 1.99:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #7B181C background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #7B181C in the contrast checker.
Colors That Go With #7B181C
Pairings derived from color-wheel relationships. The complementary color sits opposite #7B181C; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #7B181C
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #7B181C.
How #7B181C Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#7B181C#39391B#5B2F1B#4C4C13#623D17#7B1919#7B181A#3F3F3FUsing #7B181C in Code
Copy-ready declarations for the places this color usually ends up.
--color-7b181c: #7B181C;background-color: #7B181C;colors: { 'color-7b181c': '#7B181C' }Color(red: 0.482, green: 0.094, blue: 0.110)<color name="color_7b181c">#7B181C</color>fill="#7B181C"More Red Colors
#7B181C sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#7B181C Frequently Asked Questions
What color is #7B181C?
#7B181C is a dark red — rgb(123, 24, 28) in RGB and hsl(358, 67%, 29%) in HSL. It carries no registered color name of its own; the closest named color is Falu Red (#801818), which is very hard to tell apart at a CIE76 distance of 4.36.
What is the RGB value of #7B181C?
#7B181C is rgb(123, 24, 28) — red 123, green 24, and blue 28 on the 0-255 scale.
What is the CMYK value of #7B181C?
#7B181C converts to approximately cmyk(0%, 80%, 77%, 52%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #7B181C be black or white?
White text is the more readable choice. #7B181C scores 10.55:1 against white and 1.99:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #7B181C as a CSS color keyword?
No. #7B181C is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is brown (#A52A2A) at a CIE76 distance of 15.05, which is visibly different.
Open #7B181C in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.