#7B10AD Color
#7B10AD is rgb(123, 16, 173) in RGB, hsl(281, 83%, 37%) in HSL, and about cmyk(29%, 91%, 0%, 32%) in CMYK. It has no registered color name of its own — the closest is Violet (RYB) (#8601AF), very hard to tell apart at ΔE 4.65. White text is the more readable choice on this background.
#7B10ADrgb(123, 16, 173)hsl(281, 83%, 37%)hsv(281, 91%, 68%)cmyk(29%, 91%, 0%, 32%)oklch(45.3% 0.219 310.3)lab(32.51% 58.72 -59.38)lch(32.51% 83.51 314.68)What #7B10AD Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #7B10AD, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every purple in the library.
#7B10AD Channel Values
How #7B10AD breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 123 · G 16 · B 173 | 8-bit channels as sent to the display |
| HSL | H 281° · S 83% · L 37% | Easiest model for building lighter and darker variants |
| HSV | H 281° · S 91% · V 68% | Matches the picker in most design tools |
| CMYK | C 29% · M 91% · Y 0% · K 32% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 8.33:1 vs white · 2.52:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #7B10AD background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #7B10AD in the contrast checker.
Colors That Go With #7B10AD
Pairings derived from color-wheel relationships. The complementary color sits opposite #7B10AD; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #7B10AD
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #7B10AD.
How #7B10AD Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#7B10AD#3737AD#5A2CAD#4A4AAC#613BAC#6A4444#71367C#4E4E4EUsing #7B10AD in Code
Copy-ready declarations for the places this color usually ends up.
--color-7b10ad: #7B10AD;background-color: #7B10AD;colors: { 'color-7b10ad': '#7B10AD' }Color(red: 0.482, green: 0.063, blue: 0.678)<color name="color_7b10ad">#7B10AD</color>fill="#7B10AD"More Purple Colors
#7B10AD sits in the purple family. These are its neighbours across that family's full range, each with its own breakdown.
#7B10AD Frequently Asked Questions
What color is #7B10AD?
#7B10AD is a dark purple — rgb(123, 16, 173) in RGB and hsl(281, 83%, 37%) in HSL. It carries no registered color name of its own; the closest named color is Violet (RYB) (#8601AF), which is very hard to tell apart at a CIE76 distance of 4.65.
What is the RGB value of #7B10AD?
#7B10AD is rgb(123, 16, 173) — red 123, green 16, and blue 173 on the 0-255 scale.
What is the CMYK value of #7B10AD?
#7B10AD converts to approximately cmyk(29%, 91%, 0%, 32%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #7B10AD be black or white?
White text is the more readable choice. #7B10AD scores 8.33:1 against white and 2.52:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #7B10AD as a CSS color keyword?
No. #7B10AD is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is darkorchid (#9932CC) at a CIE76 distance of 10.46, which is visibly different.
Open #7B10AD in a Tool
Keep exploring: every purple in the color library, the guide to shades of purple, or the full color library.