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#77090D Color

#77090D is rgb(119, 9, 13) in RGB, hsl(358, 86%, 25%) in HSL, and about cmyk(0%, 92%, 89%, 53%) in CMYK. It has no registered color name of its own — the closest is UP Maroon (#7B1113), below the threshold most people can see at ΔE 2.2. White text is the more readable choice on this background.

#77090D
HEX#77090D
RGBrgb(119, 9, 13)
HSLhsl(358, 86%, 25%)
HSVhsv(358, 92%, 47%)
CMYKcmyk(0%, 92%, 89%, 53%)
OKLCHoklch(36.3% 0.141 26.9)
LABlab(24.72% 44.43 31.84)
LCHlch(24.72% 54.66 35.63)

What #77090D Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #77090D, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Browse the full index of named colors A-Z or every red in the library.

#77090D Channel Values

How #77090D breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 119 · G 9 · B 138-bit channels as sent to the display
HSLH 358° · S 86% · L 25%Easiest model for building lighter and darker variants
HSVH 358° · S 92% · V 47%Matches the picker in most design tools
CMYKC 0% · M 92% · Y 89% · K 53%Approximate ink mix; confirm with an ICC profile before printing
Luminance11.48:1 vs white · 1.83:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #77090D background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text11.48:1AA normal AA large AAA normal
Fails AABlack text1.83:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #77090D in the contrast checker.

Colors That Go With #77090D

Pairings derived from color-wheel relationships. The complementary color sits opposite #77090D; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
Complementary
Analogous
Analogous
Triadic
Triadic
Split comp.
Split comp.

Tints & Shades of #77090D

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #77090D.

How #77090D Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#77090D
Protanopia#34340B
Protanomaly#56280C
Deuteranopia#474700
Deuteranomaly#5E3703
Tritanopia#770A0A
Tritanomaly#77090B
Achromatopsia#393939

Test a full palette in the color blindness simulator.

Using #77090D in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-77090d: #77090D;
CSS backgroundbackground-color: #77090D;
Tailwind configcolors: { 'color-77090d': '#77090D' }
SwiftUIColor(red: 0.467, green: 0.035, blue: 0.051)
Android XML<color name="color_77090d">#77090D</color>
SVG fillfill="#77090D"

More Red Colors

#77090D sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.

#77090D Frequently Asked Questions

What color is #77090D?

#77090D is a dark red — rgb(119, 9, 13) in RGB and hsl(358, 86%, 25%) in HSL. It carries no registered color name of its own; the closest named color is UP Maroon (#7B1113), which is below the threshold most people can see at a CIE76 distance of 2.2.

What is the RGB value of #77090D?

#77090D is rgb(119, 9, 13) — red 119, green 9, and blue 13 on the 0-255 scale.

What is the CMYK value of #77090D?

#77090D converts to approximately cmyk(0%, 92%, 89%, 53%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #77090D be black or white?

White text is the more readable choice. #77090D scores 11.48:1 against white and 1.83:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #77090D as a CSS color keyword?

No. #77090D is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is maroon (#800000) at a CIE76 distance of 8.73, which is clearly related but distinguishable side by side.

Open #77090D in a Tool

Keep exploring: every red in the color library, the guide to shades of red, or the full color library.