#743438 Color
#743438 is rgb(116, 52, 56) in RGB, hsl(356, 38%, 33%) in HSL, and about cmyk(0%, 55%, 52%, 55%) in CMYK. It has no registered color name of its own — the closest is Merlot (#73343A), below the threshold most people can see at ΔE 1.53. White text is the more readable choice on this background.
#743438rgb(116, 52, 56)hsl(356, 38%, 33%)hsv(356, 55%, 45%)cmyk(0%, 55%, 52%, 55%)oklch(41.2% 0.09 18)lab(30.85% 29.03 11.69)lch(30.85% 31.29 21.93)What #743438 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #743438, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#743438 Channel Values
How #743438 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 116 · G 52 · B 56 | 8-bit channels as sent to the display |
| HSL | H 356° · S 38% · L 33% | Easiest model for building lighter and darker variants |
| HSV | H 356° · S 55% · V 45% | Matches the picker in most design tools |
| CMYK | C 0% · M 55% · Y 52% · K 55% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 9.17:1 vs white · 2.29:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #743438 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #743438 in the contrast checker.
Colors That Go With #743438
Pairings derived from color-wheel relationships. The complementary color sits opposite #743438; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #743438
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #743438.
How #743438 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#743438#444438#5B3E38#505035#614736#743535#743436#484848Using #743438 in Code
Copy-ready declarations for the places this color usually ends up.
--color-743438: #743438;background-color: #743438;colors: { 'color-743438': '#743438' }Color(red: 0.455, green: 0.204, blue: 0.220)<color name="color_743438">#743438</color>fill="#743438"More Red Colors
#743438 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#743438 Frequently Asked Questions
What color is #743438?
#743438 is a dark red — rgb(116, 52, 56) in RGB and hsl(356, 38%, 33%) in HSL. It carries no registered color name of its own; the closest named color is Merlot (#73343A), which is below the threshold most people can see at a CIE76 distance of 1.53.
What is the RGB value of #743438?
#743438 is rgb(116, 52, 56) — red 116, green 52, and blue 56 on the 0-255 scale.
What is the CMYK value of #743438?
#743438 converts to approximately cmyk(0%, 55%, 52%, 55%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #743438 be black or white?
White text is the more readable choice. #743438 scores 9.17:1 against white and 2.29:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #743438 as a CSS color keyword?
No. #743438 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is sienna (#A0522D) at a CIE76 distance of 28.14, which is a different colour altogether.
Open #743438 in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.