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#734A7D Color

#734A7D is rgb(115, 74, 125) in RGB, hsl(288, 26%, 39%) in HSL, and about cmyk(8%, 41%, 0%, 51%) in CMYK. It has no registered color name of its own — the closest is French Lilac (#86608E), clearly related but distinguishable side by side at ΔE 9.12. White text is the more readable choice on this background.

#734A7D
HEX#734A7D
RGBrgb(115, 74, 125)
HSLhsl(288, 26%, 39%)
HSVhsv(288, 41%, 49%)
CMYKcmyk(8%, 41%, 0%, 51%)
OKLCHoklch(47.5% 0.093 319.6)
LABlab(37.78% 24.87 -21.93)
LCHlch(37.78% 33.16 318.59)

What #734A7D Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #734A7D, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

French Lilac#86608EΔE 9.12Razzmic Berry#8D4E85ΔE 9.93Chinese Violet#856088ΔE 10.62Cyber Grape#58427CΔE 10.79Medium Violet#65315FΔE 11.03Imperial#602F6BΔE 11.64

Browse the full index of named colors A-Z or every purple in the library.

#734A7D Channel Values

How #734A7D breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 115 · G 74 · B 1258-bit channels as sent to the display
HSLH 288° · S 26% · L 39%Easiest model for building lighter and darker variants
HSVH 288° · S 41% · V 49%Matches the picker in most design tools
CMYKC 8% · M 41% · Y 0% · K 51%Approximate ink mix; confirm with an ICC profile before printing
Luminance6.99:1 vs white · 3:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #734A7D background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text6.99:1AA normal AA large AAA normal
Fails AABlack text3:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #734A7D in the contrast checker.

Colors That Go With #734A7D

Pairings derived from color-wheel relationships. The complementary color sits opposite #734A7D; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
#734A7D
Complementary
#547D4A
Analogous
#594A7D
Analogous
#7D4A6E
Triadic
#7D734A
Triadic
#4A7D73
Split comp.
#6E7D4A
Split comp.
#4A7D59

Tints & Shades of #734A7D

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

#8B5997
#A072AC
#B28BBB
#C5A8CC
#D6C2DB
#E9DFEC

Shades

#64406D
#55375D
#472D4D
#38243D
#291A2D
#1B111D

Want a full 50-950 ramp with semantic roles? Generate design tokens from #734A7D.

How #734A7D Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#734A7D
Protanopia#53537D
Protanomaly#614F7D
Deuteranopia#5A5A7C
Deuteranomaly#65547D
Tritanopia#6D5353
Tritanomaly#704F66
Achromatopsia#595959

Test a full palette in the color blindness simulator.

Using #734A7D in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-734a7d: #734A7D;
CSS backgroundbackground-color: #734A7D;
Tailwind configcolors: { 'color-734a7d': '#734A7D' }
SwiftUIColor(red: 0.451, green: 0.290, blue: 0.490)
Android XML<color name="color_734a7d">#734A7D</color>
SVG fillfill="#734A7D"

More Purple Colors

#734A7D sits in the purple family. These are its neighbours across that family's full range, each with its own breakdown.

150024fdf8ff170b22fdf4ff1b0d35faf5ff1d0731fae8ff1e0033f6cfff20002ef3e8ff3000524020605414906600cc7008e78806ce9900cca11fffb19cd9c27affcebeefe0b2eb

#734A7D Frequently Asked Questions

What color is #734A7D?

#734A7D is a dark purple — rgb(115, 74, 125) in RGB and hsl(288, 26%, 39%) in HSL. It carries no registered color name of its own; the closest named color is French Lilac (#86608E), which is clearly related but distinguishable side by side at a CIE76 distance of 9.12.

What is the RGB value of #734A7D?

#734A7D is rgb(115, 74, 125) — red 115, green 74, and blue 125 on the 0-255 scale.

What is the CMYK value of #734A7D?

#734A7D converts to approximately cmyk(8%, 41%, 0%, 51%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #734A7D be black or white?

White text is the more readable choice. #734A7D scores 6.99:1 against white and 3:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #734A7D as a CSS color keyword?

No. #734A7D is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is darkslateblue (#483D8B) at a CIE76 distance of 22.39, which is visibly different.

Open #734A7D in a Tool

Hex to RGBHex to HSLHex to CMYKHex to OKLCHHex to PantoneBuild a paletteMake a gradient

Keep exploring: every purple in the color library, the guide to shades of purple, or the full color library.