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#73261C Color

#73261C is rgb(115, 38, 28) in RGB, hsl(7, 61%, 28%) in HSL, and about cmyk(0%, 67%, 76%, 55%) in CMYK. It has no registered color name of its own — the closest is Persian Plum (#701C1C), very hard to tell apart at ΔE 4.65. White text is the more readable choice on this background.

#73261C
HEX#73261C
RGBrgb(115, 38, 28)
HSLhsl(7, 61%, 28%)
HSVhsv(7, 76%, 45%)
CMYKcmyk(0%, 67%, 76%, 55%)
OKLCHoklch(38.4% 0.111 30.3)
LABlab(27.50% 34.04 25.44)
LCHlch(27.50% 42.49 36.77)

What #73261C Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #73261C, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Browse the full index of named colors A-Z or every red in the library.

#73261C Channel Values

How #73261C breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 115 · G 38 · B 288-bit channels as sent to the display
HSLH 7° · S 61% · L 28%Easiest model for building lighter and darker variants
HSVH 7° · S 76% · V 45%Matches the picker in most design tools
CMYKC 0% · M 67% · Y 76% · K 55%Approximate ink mix; confirm with an ICC profile before printing
Luminance10.38:1 vs white · 2.02:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #73261C background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text10.38:1AA normal AA large AAA normal
Fails AABlack text2.02:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #73261C in the contrast checker.

Colors That Go With #73261C

Pairings derived from color-wheel relationships. The complementary color sits opposite #73261C; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
Complementary
Analogous
Analogous
Triadic
Triadic
Split comp.
Split comp.

Tints & Shades of #73261C

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #73261C.

How #73261C Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#73261C
Protanopia#3C3C1B
Protanomaly#57341B
Deuteranopia#4B4B15
Deuteranomaly#5D3F18
Tritanopia#732525
Tritanomaly#732522
Achromatopsia#404040

Test a full palette in the color blindness simulator.

Using #73261C in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-73261c: #73261C;
CSS backgroundbackground-color: #73261C;
Tailwind configcolors: { 'color-73261c': '#73261C' }
SwiftUIColor(red: 0.451, green: 0.149, blue: 0.110)
Android XML<color name="color_73261c">#73261C</color>
SVG fillfill="#73261C"

More Red Colors

#73261C sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.

#73261C Frequently Asked Questions

What color is #73261C?

#73261C is a dark red — rgb(115, 38, 28) in RGB and hsl(7, 61%, 28%) in HSL. It carries no registered color name of its own; the closest named color is Persian Plum (#701C1C), which is very hard to tell apart at a CIE76 distance of 4.65.

What is the RGB value of #73261C?

#73261C is rgb(115, 38, 28) — red 115, green 38, and blue 28 on the 0-255 scale.

What is the CMYK value of #73261C?

#73261C converts to approximately cmyk(0%, 67%, 76%, 55%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #73261C be black or white?

White text is the more readable choice. #73261C scores 10.38:1 against white and 2.02:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #73261C as a CSS color keyword?

No. #73261C is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is saddlebrown (#8B4513) at a CIE76 distance of 20.11, which is visibly different.

Open #73261C in a Tool

Keep exploring: every red in the color library, the guide to shades of red, or the full color library.