#73121D Color
#73121D is rgb(115, 18, 29) in RGB, hsl(353, 73%, 26%) in HSL, and about cmyk(0%, 84%, 75%, 55%) in CMYK. It has no registered color name of its own — the closest is Persian Plum (#701C1C), very hard to tell apart at ΔE 4.55. White text is the more readable choice on this background.
#73121Drgb(115, 18, 29)hsl(353, 73%, 26%)hsv(353, 84%, 45%)cmyk(0%, 84%, 75%, 55%)oklch(36.3% 0.13 21.4)lab(24.71% 41.54 21.72)lch(24.71% 46.88 27.60)What #73121D Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #73121D, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#73121D Channel Values
How #73121D breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 115 · G 18 · B 29 | 8-bit channels as sent to the display |
| HSL | H 353° · S 73% · L 26% | Easiest model for building lighter and darker variants |
| HSV | H 353° · S 84% · V 45% | Matches the picker in most design tools |
| CMYK | C 0% · M 84% · Y 75% · K 55% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 11.46:1 vs white · 1.83:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #73121D background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #73121D in the contrast checker.
Colors That Go With #73121D
Pairings derived from color-wheel relationships. The complementary color sits opposite #73121D; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #73121D
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #73121D.
How #73121D Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#73121D#34341C#542A1C#464615#5B3719#731414#731318#3A3A3AUsing #73121D in Code
Copy-ready declarations for the places this color usually ends up.
--color-73121d: #73121D;background-color: #73121D;colors: { 'color-73121d': '#73121D' }Color(red: 0.451, green: 0.071, blue: 0.114)<color name="color_73121d">#73121D</color>fill="#73121D"More Red Colors
#73121D sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#73121D Frequently Asked Questions
What color is #73121D?
#73121D is a dark red — rgb(115, 18, 29) in RGB and hsl(353, 73%, 26%) in HSL. It carries no registered color name of its own; the closest named color is Persian Plum (#701C1C), which is very hard to tell apart at a CIE76 distance of 4.55.
What is the RGB value of #73121D?
#73121D is rgb(115, 18, 29) — red 115, green 18, and blue 29 on the 0-255 scale.
What is the CMYK value of #73121D?
#73121D converts to approximately cmyk(0%, 84%, 75%, 55%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #73121D be black or white?
White text is the more readable choice. #73121D scores 11.46:1 against white and 1.83:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #73121D as a CSS color keyword?
No. #73121D is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is brown (#A52A2A) at a CIE76 distance of 19, which is visibly different.
Open #73121D in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.