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#724899 Color

#724899 is rgb(114, 72, 153) in RGB, hsl(271, 36%, 44%) in HSL, and about cmyk(25%, 53%, 0%, 40%) in CMYK. It has no registered color name of its own — the closest is Royal Purple (#7851A9), clearly related but distinguishable side by side at ΔE 5.24. White text is the more readable choice on this background.

#724899
HEX#724899
RGBrgb(114, 72, 153)
HSLhsl(271, 36%, 44%)
HSVhsv(271, 53%, 60%)
CMYKcmyk(25%, 53%, 0%, 40%)
OKLCHoklch(48.6% 0.131 306.1)
LABlab(38.41% 30.68 -37.98)
LCHlch(38.41% 48.83 308.93)

What #724899 Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #724899, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Browse the full index of named colors A-Z or every purple in the library.

#724899 Channel Values

How #724899 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 114 · G 72 · B 1538-bit channels as sent to the display
HSLH 271° · S 36% · L 44%Easiest model for building lighter and darker variants
HSVH 271° · S 53% · V 60%Matches the picker in most design tools
CMYKC 25% · M 53% · Y 0% · K 40%Approximate ink mix; confirm with an ICC profile before printing
Luminance6.77:1 vs white · 3.1:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #724899 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text6.77:1AA normal AA large AAA normal
Fails AABlack text3.1:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #724899 in the contrast checker.

Colors That Go With #724899

Pairings derived from color-wheel relationships. The complementary color sits opposite #724899; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
Complementary
Analogous
Analogous
Triadic
Triadic
Split comp.
Split comp.

Tints & Shades of #724899

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #724899.

How #724899 Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#724899
Protanopia#515199
Protanomaly#604E99
Deuteranopia#595998
Deuteranomaly#645299
Tritanopia#675858
Tritanomaly#6C5277
Achromatopsia#5B5B5B

Test a full palette in the color blindness simulator.

Using #724899 in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-724899: #724899;
CSS backgroundbackground-color: #724899;
Tailwind configcolors: { 'color-724899': '#724899' }
SwiftUIColor(red: 0.447, green: 0.282, blue: 0.600)
Android XML<color name="color_724899">#724899</color>
SVG fillfill="#724899"

More Purple Colors

#724899 sits in the purple family. These are its neighbours across that family's full range, each with its own breakdown.

#724899 Frequently Asked Questions

What color is #724899?

#724899 is a mid-tone purple — rgb(114, 72, 153) in RGB and hsl(271, 36%, 44%) in HSL. It carries no registered color name of its own; the closest named color is Royal Purple (#7851A9), which is clearly related but distinguishable side by side at a CIE76 distance of 5.24.

What is the RGB value of #724899?

#724899 is rgb(114, 72, 153) — red 114, green 72, and blue 153 on the 0-255 scale.

What is the CMYK value of #724899?

#724899 converts to approximately cmyk(25%, 53%, 0%, 40%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #724899 be black or white?

White text is the more readable choice. #724899 scores 6.77:1 against white and 3.1:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #724899 as a CSS color keyword?

No. #724899 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is darkslateblue (#483D8B) at a CIE76 distance of 13.22, which is visibly different.

Open #724899 in a Tool

Keep exploring: every purple in the color library, the guide to shades of purple, or the full color library.