#721728 Color
#721728 is rgb(114, 23, 40) in RGB, hsl(349, 66%, 27%) in HSL, and about cmyk(0%, 80%, 65%, 55%) in CMYK. It has no registered color name of its own — the closest is Claret (#7F1734), clearly related but distinguishable side by side at ΔE 6.63. White text is the more readable choice on this background.
#721728rgb(114, 23, 40)hsl(349, 66%, 27%)hsv(349, 80%, 45%)cmyk(0%, 80%, 65%, 55%)oklch(36.7% 0.124 15.8)lab(25.22% 40.14 14.85)lch(25.22% 42.80 20.30)What #721728 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #721728, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#721728 Channel Values
How #721728 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 114 · G 23 · B 40 | 8-bit channels as sent to the display |
| HSL | H 349° · S 66% · L 27% | Easiest model for building lighter and darker variants |
| HSV | H 349° · S 80% · V 45% | Matches the picker in most design tools |
| CMYK | C 0% · M 80% · Y 65% · K 55% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 11.24:1 vs white · 1.87:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #721728 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #721728 in the contrast checker.
Colors That Go With #721728
Pairings derived from color-wheel relationships. The complementary color sits opposite #721728; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #721728
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #721728.
How #721728 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#721728#353527#542C28#464623#5B3925#711A1A#721920#3B3B3BUsing #721728 in Code
Copy-ready declarations for the places this color usually ends up.
--color-721728: #721728;background-color: #721728;colors: { 'color-721728': '#721728' }Color(red: 0.447, green: 0.090, blue: 0.157)<color name="color_721728">#721728</color>fill="#721728"More Red Colors
#721728 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#721728 Frequently Asked Questions
What color is #721728?
#721728 is a dark red — rgb(114, 23, 40) in RGB and hsl(349, 66%, 27%) in HSL. It carries no registered color name of its own; the closest named color is Claret (#7F1734), which is clearly related but distinguishable side by side at a CIE76 distance of 6.63.
What is the RGB value of #721728?
#721728 is rgb(114, 23, 40) — red 114, green 23, and blue 40 on the 0-255 scale.
What is the CMYK value of #721728?
#721728 converts to approximately cmyk(0%, 80%, 65%, 55%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #721728 be black or white?
White text is the more readable choice. #721728 scores 11.24:1 against white and 1.87:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #721728 as a CSS color keyword?
No. #721728 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is brown (#A52A2A) at a CIE76 distance of 23.68, which is visibly different.
Open #721728 in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.