Skip to content

#721728 Color

#721728 is rgb(114, 23, 40) in RGB, hsl(349, 66%, 27%) in HSL, and about cmyk(0%, 80%, 65%, 55%) in CMYK. It has no registered color name of its own — the closest is Claret (#7F1734), clearly related but distinguishable side by side at ΔE 6.63. White text is the more readable choice on this background.

#721728
HEX#721728
RGBrgb(114, 23, 40)
HSLhsl(349, 66%, 27%)
HSVhsv(349, 80%, 45%)
CMYKcmyk(0%, 80%, 65%, 55%)
OKLCHoklch(36.7% 0.124 15.8)
LABlab(25.22% 40.14 14.85)
LCHlch(25.22% 42.80 20.30)

What #721728 Is Called

Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #721728, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.

Browse the full index of named colors A-Z or every red in the library.

#721728 Channel Values

How #721728 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.

ModelChannelsNotes
RGBR 114 · G 23 · B 408-bit channels as sent to the display
HSLH 349° · S 66% · L 27%Easiest model for building lighter and darker variants
HSVH 349° · S 80% · V 45%Matches the picker in most design tools
CMYKC 0% · M 80% · Y 65% · K 55%Approximate ink mix; confirm with an ICC profile before printing
Luminance11.24:1 vs white · 1.87:1 vs blackWCAG 2.2 relative-luminance contrast ratios

Text Contrast & Accessibility

WCAG 2.2 contrast ratios for text on a #721728 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.

TextWhite text11.24:1AA normal AA large AAA normal
Fails AABlack text1.87:1AA normal AA large AAA normal

Need a specific ratio against another background? Open #721728 in the contrast checker.

Colors That Go With #721728

Pairings derived from color-wheel relationships. The complementary color sits opposite #721728; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.

Base
Complementary
Analogous
Analogous
Triadic
Triadic
Split comp.
Split comp.

Tints & Shades of #721728

Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.

Tints

Shades

Want a full 50-950 ramp with semantic roles? Generate design tokens from #721728.

How #721728 Looks with Color Vision Deficiency

Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.

Typical#721728
Protanopia#353527
Protanomaly#542C28
Deuteranopia#464623
Deuteranomaly#5B3925
Tritanopia#711A1A
Tritanomaly#721920
Achromatopsia#3B3B3B

Test a full palette in the color blindness simulator.

Using #721728 in Code

Copy-ready declarations for the places this color usually ends up.

CSS custom property--color-721728: #721728;
CSS backgroundbackground-color: #721728;
Tailwind configcolors: { 'color-721728': '#721728' }
SwiftUIColor(red: 0.447, green: 0.090, blue: 0.157)
Android XML<color name="color_721728">#721728</color>
SVG fillfill="#721728"

More Red Colors

#721728 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.

#721728 Frequently Asked Questions

What color is #721728?

#721728 is a dark red — rgb(114, 23, 40) in RGB and hsl(349, 66%, 27%) in HSL. It carries no registered color name of its own; the closest named color is Claret (#7F1734), which is clearly related but distinguishable side by side at a CIE76 distance of 6.63.

What is the RGB value of #721728?

#721728 is rgb(114, 23, 40) — red 114, green 23, and blue 40 on the 0-255 scale.

What is the CMYK value of #721728?

#721728 converts to approximately cmyk(0%, 80%, 65%, 55%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.

Should text on #721728 be black or white?

White text is the more readable choice. #721728 scores 11.24:1 against white and 1.87:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.

Can I write #721728 as a CSS color keyword?

No. #721728 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is brown (#A52A2A) at a CIE76 distance of 23.68, which is visibly different.

Open #721728 in a Tool

Keep exploring: every red in the color library, the guide to shades of red, or the full color library.