#694E49 Color
#694E49 is rgb(105, 78, 73) in RGB, hsl(9, 18%, 35%) in HSL, and about cmyk(0%, 26%, 30%, 59%) in CMYK. It has no registered color name of its own — the closest is Liver (#674C47), indistinguishable to the eye at ΔE 0.84. White text is the more readable choice on this background.
#694E49rgb(105, 78, 73)hsl(9, 18%, 35%)hsv(9, 30%, 41%)cmyk(0%, 26%, 30%, 59%)oklch(45.1% 0.038 30.5)lab(36.00% 11.14 7.62)lch(36.00% 13.50 34.38)What #694E49 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #694E49, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#694E49 Channel Values
How #694E49 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 105 · G 78 · B 73 | 8-bit channels as sent to the display |
| HSL | H 9° · S 18% · L 35% | Easiest model for building lighter and darker variants |
| HSV | H 9° · S 30% · V 41% | Matches the picker in most design tools |
| CMYK | C 0% · M 26% · Y 30% · K 59% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 7.54:1 vs white · 2.79:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #694E49 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #694E49 in the contrast checker.
Colors That Go With #694E49
Pairings derived from color-wheel relationships. The complementary color sits opposite #694E49; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #694E49
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #694E49.
How #694E49 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#694E49#535349#5D5149#585848#5F5448#694D4D#694E4C#545454Using #694E49 in Code
Copy-ready declarations for the places this color usually ends up.
--color-694e49: #694E49;background-color: #694E49;colors: { 'color-694e49': '#694E49' }Color(red: 0.412, green: 0.306, blue: 0.286)<color name="color_694e49">#694E49</color>fill="#694E49"More Red Colors
#694E49 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#694E49 Frequently Asked Questions
What color is #694E49?
#694E49 is a dark red — rgb(105, 78, 73) in RGB and hsl(9, 18%, 35%) in HSL. It carries no registered color name of its own; the closest named color is Liver (#674C47), which is indistinguishable to the eye at a CIE76 distance of 0.84.
What is the RGB value of #694E49?
#694E49 is rgb(105, 78, 73) — red 105, green 78, and blue 73 on the 0-255 scale.
What is the CMYK value of #694E49?
#694E49 converts to approximately cmyk(0%, 26%, 30%, 59%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #694E49 be black or white?
White text is the more readable choice. #694E49 scores 7.54:1 against white and 2.79:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #694E49 as a CSS color keyword?
No. #694E49 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is dimgray (#696969) at a CIE76 distance of 15.9, which is visibly different.
Open #694E49 in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.