#694844 Color
#694844 is rgb(105, 72, 68) in RGB, hsl(6, 21%, 34%) in HSL, and about cmyk(0%, 31%, 35%, 59%) in CMYK. It has no registered color name of its own — the closest is Liver (#674C47), very hard to tell apart at ΔE 3.12. White text is the more readable choice on this background.
#694844rgb(105, 72, 68)hsl(6, 21%, 34%)hsv(6, 35%, 41%)cmyk(0%, 31%, 35%, 59%)oklch(43.7% 0.046 26.8)lab(34.27% 14.10 8.36)lch(34.27% 16.40 30.66)What #694844 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #694844, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every red in the library.
#694844 Channel Values
How #694844 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 105 · G 72 · B 68 | 8-bit channels as sent to the display |
| HSL | H 6° · S 21% · L 34% | Easiest model for building lighter and darker variants |
| HSV | H 6° · S 35% · V 41% | Matches the picker in most design tools |
| CMYK | C 0% · M 31% · Y 35% · K 59% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 8.04:1 vs white · 2.61:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #694844 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #694844 in the contrast checker.
Colors That Go With #694844
Pairings derived from color-wheel relationships. The complementary color sits opposite #694844; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #694844
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #694844.
How #694844 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#694844#4F4F44#5A4C44#555543#5D5043#694848#694846#505050Using #694844 in Code
Copy-ready declarations for the places this color usually ends up.
--color-694844: #694844;background-color: #694844;colors: { 'color-694844': '#694844' }Color(red: 0.412, green: 0.282, blue: 0.267)<color name="color_694844">#694844</color>fill="#694844"More Red Colors
#694844 sits in the red family. These are its neighbours across that family's full range, each with its own breakdown.
#694844 Frequently Asked Questions
What color is #694844?
#694844 is a dark red — rgb(105, 72, 68) in RGB and hsl(6, 21%, 34%) in HSL. It carries no registered color name of its own; the closest named color is Liver (#674C47), which is very hard to tell apart at a CIE76 distance of 3.12.
What is the RGB value of #694844?
#694844 is rgb(105, 72, 68) — red 105, green 72, and blue 68 on the 0-255 scale.
What is the CMYK value of #694844?
#694844 converts to approximately cmyk(0%, 31%, 35%, 59%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #694844 be black or white?
White text is the more readable choice. #694844 scores 8.04:1 against white and 2.61:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #694844 as a CSS color keyword?
No. #694844 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is dimgray (#696969) at a CIE76 distance of 19.28, which is visibly different.
Open #694844 in a Tool
Keep exploring: every red in the color library, the guide to shades of red, or the full color library.