#490A7F Color
#490A7F is rgb(73, 10, 127) in RGB, hsl(272, 85%, 27%) in HSL, and about cmyk(43%, 92%, 0%, 50%) in CMYK. It has no registered color name of its own — the closest is Indigo (#4B0082), very hard to tell apart at ΔE 4.12. White text is the more readable choice on this background.
#490A7Frgb(73, 10, 127)hsl(272, 85%, 27%)hsv(272, 92%, 50%)cmyk(43%, 92%, 0%, 50%)oklch(33.9% 0.17 300.9)lab(19.99% 43.65 -51.94)lch(19.99% 67.85 310.04)What #490A7F Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #490A7F, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every purple in the library.
#490A7F Channel Values
How #490A7F breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 73 · G 10 · B 127 | 8-bit channels as sent to the display |
| HSL | H 272° · S 85% · L 27% | Easiest model for building lighter and darker variants |
| HSV | H 272° · S 92% · V 50% | Matches the picker in most design tools |
| CMYK | C 43% · M 92% · Y 0% · K 50% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 12.86:1 vs white · 1.63:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #490A7F background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #490A7F in the contrast checker.
Colors That Go With #490A7F
Pairings derived from color-wheel relationships. The complementary color sits opposite #490A7F; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #490A7F
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #490A7F.
How #490A7F Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#490A7F#1F1F7F#35197F#2B2B7F#39227F#383030#40255A#323232Using #490A7F in Code
Copy-ready declarations for the places this color usually ends up.
--color-490a7f: #490A7F;background-color: #490A7F;colors: { 'color-490a7f': '#490A7F' }Color(red: 0.286, green: 0.039, blue: 0.498)<color name="color_490a7f">#490A7F</color>fill="#490A7F"More Purple Colors
#490A7F sits in the purple family. These are its neighbours across that family's full range, each with its own breakdown.
#490A7F Frequently Asked Questions
What color is #490A7F?
#490A7F is a dark purple — rgb(73, 10, 127) in RGB and hsl(272, 85%, 27%) in HSL. It carries no registered color name of its own; the closest named color is Indigo (#4B0082), which is very hard to tell apart at a CIE76 distance of 4.12.
What is the RGB value of #490A7F?
#490A7F is rgb(73, 10, 127) — red 73, green 10, and blue 127 on the 0-255 scale.
What is the CMYK value of #490A7F?
#490A7F converts to approximately cmyk(43%, 92%, 0%, 50%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #490A7F be black or white?
White text is the more readable choice. #490A7F scores 12.86:1 against white and 1.63:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #490A7F as a CSS color keyword?
No. #490A7F is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is indigo (#4B0082) at a CIE76 distance of 4.12, which is very hard to tell apart.
Open #490A7F in a Tool
Keep exploring: every purple in the color library, the guide to shades of purple, or the full color library.