#490967 Color
#490967 is rgb(73, 9, 103) in RGB, hsl(281, 84%, 22%) in HSL, and about cmyk(29%, 91%, 0%, 60%) in CMYK. It has no registered color name of its own — the closest is Petunia (#470659), clearly related but distinguishable side by side at ΔE 6.95. White text is the more readable choice on this background.
#490967rgb(73, 9, 103)hsl(281, 84%, 22%)hsv(281, 91%, 40%)cmyk(29%, 91%, 0%, 60%)oklch(31.6% 0.148 310.9)lab(17.92% 39.63 -39.84)lch(17.92% 56.20 314.85)What #490967 Is Called
Most hex codes have no name: there are 16.7 million of them and a few thousand registered names. These are the named colors nearest to #490967, ordered by CIE76 distance in CIELAB. Anything under about ΔE 2 is a difference most people cannot see.
Browse the full index of named colors A-Z or every purple in the library.
#490967 Channel Values
How #490967 breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 73 · G 9 · B 103 | 8-bit channels as sent to the display |
| HSL | H 281° · S 84% · L 22% | Easiest model for building lighter and darker variants |
| HSV | H 281° · S 91% · V 40% | Matches the picker in most design tools |
| CMYK | C 29% · M 91% · Y 0% · K 60% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 13.83:1 vs white · 1.52:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a #490967 background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #490967 in the contrast checker.
Colors That Go With #490967
Pairings derived from color-wheel relationships. The complementary color sits opposite #490967; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of #490967
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #490967.
How #490967 Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#490967#1F1F67#341867#2B2B66#392167#3F2626#431E49#2D2D2DUsing #490967 in Code
Copy-ready declarations for the places this color usually ends up.
--color-490967: #490967;background-color: #490967;colors: { 'color-490967': '#490967' }Color(red: 0.286, green: 0.035, blue: 0.404)<color name="color_490967">#490967</color>fill="#490967"More Purple Colors
#490967 sits in the purple family. These are its neighbours across that family's full range, each with its own breakdown.
#490967 Frequently Asked Questions
What color is #490967?
#490967 is a dark purple — rgb(73, 9, 103) in RGB and hsl(281, 84%, 22%) in HSL. It carries no registered color name of its own; the closest named color is Petunia (#470659), which is clearly related but distinguishable side by side at a CIE76 distance of 6.95.
What is the RGB value of #490967?
#490967 is rgb(73, 9, 103) — red 73, green 9, and blue 103 on the 0-255 scale.
What is the CMYK value of #490967?
#490967 converts to approximately cmyk(29%, 91%, 0%, 60%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #490967 be black or white?
White text is the more readable choice. #490967 scores 13.83:1 against white and 1.52:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #490967 as a CSS color keyword?
No. #490967 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is indigo (#4B0082) at a CIE76 distance of 16.32, which is visibly different.
Open #490967 in a Tool
Keep exploring: every purple in the color library, the guide to shades of purple, or the full color library.