Amazon (#3B7A57)
The hex code for Amazon is #3B7A57. It is rgb(59, 122, 87) in RGB, hsl(147, 35%, 35%) in HSL, and about cmyk(52%, 0%, 29%, 52%) in CMYK — a dark green. White text is the more readable choice on this background.
#3B7A57rgb(59, 122, 87)hsl(147, 35%, 35%)hsv(147, 52%, 48%)cmyk(52%, 0%, 29%, 52%)oklch(52.7% 0.086 157.3)lab(46.32% -27.84 12.75)lch(46.32% 30.62 155.39)Colors Closest to Amazon
Amazon is a registered color name. These are the named colors nearest to it, measured as CIE76 distance in CIELAB — a perceptual scale, so the ordering matches what the eye sees rather than how close the raw RGB numbers happen to sit.
Browse the full index of named colors A-Z or every green in the library.
#3B7A57 Channel Values
How Amazon breaks down in each color model. Hue is measured in degrees around the color wheel; saturation, lightness, and the CMYK inks are percentages.
| Model | Channels | Notes |
|---|---|---|
| RGB | R 59 · G 122 · B 87 | 8-bit channels as sent to the display |
| HSL | H 147° · S 35% · L 35% | Easiest model for building lighter and darker variants |
| HSV | H 147° · S 52% · V 48% | Matches the picker in most design tools |
| CMYK | C 52% · M 0% · Y 29% · K 52% | Approximate ink mix; confirm with an ICC profile before printing |
| Luminance | 5.11:1 vs white · 4.11:1 vs black | WCAG 2.2 relative-luminance contrast ratios |
Text Contrast & Accessibility
WCAG 2.2 contrast ratios for text on a Amazon background. AA requires 4.5:1 for normal text and 3:1 for large text; AAA requires 7:1. Contrast is one check, not a full accessibility review.
Need a specific ratio against another background? Open #3B7A57 in the contrast checker.
Colors That Go With Amazon
Pairings derived from color-wheel relationships. The complementary color sits opposite Amazon; analogous colors sit beside it; triadic and split-complementary sets spread evenly around the wheel. Select any swatch for its own breakdown.
Tints & Shades of Amazon
Lighter tints and darker shades built by moving the lightness channel while holding hue and saturation, which is what you want for hover states, backgrounds, and text variants.
Want a full 50-950 ramp with semantic roles? Generate design tokens from #3B7A57.
How Amazon Looks with Color Vision Deficiency
Simulated with the Viénot, Brettel & Mollon LMS projection model. Anomalous types are rendered as partial versions of the matching dichromacy, which is an approximation rather than a per-person clinical model.
#3B7A57#727257#617557#6A6A59#5B7158#437676#40786B#6E6E6EUsing #3B7A57 in Code
Copy-ready declarations for the places this color usually ends up.
--amazon: #3B7A57;background-color: #3B7A57;colors: { 'amazon': '#3B7A57' }Color(red: 0.231, green: 0.478, blue: 0.341)<color name="amazon">#3B7A57</color>fill="#3B7A57"More Green Colors
Amazon sits in the greenfamily. These are its neighbours across that family's full range, each with its own breakdown.
#3B7A57 Frequently Asked Questions
What is the hex code for Amazon?
The hex code for Amazon is #3B7A57. That is rgb(59, 122, 87) in RGB, hsl(147, 35%, 35%) in HSL, and approximately cmyk(52%, 0%, 29%, 52%) in CMYK.
What is the RGB value of #3B7A57?
#3B7A57 is rgb(59, 122, 87) — red 59, green 122, and blue 87 on the 0-255 scale.
What is the CMYK value of #3B7A57?
#3B7A57 converts to approximately cmyk(52%, 0%, 29%, 52%). CMYK output is a mathematical approximation for planning; confirm production print colors with your printer and ICC profile.
Should text on #3B7A57 be black or white?
White text is the more readable choice. #3B7A57 scores 5.11:1 against white and 4.11:1 against black, and WCAG 2.2 asks for at least 4.5:1 for normal body text.
Can I write #3B7A57 as a CSS color keyword?
No. #3B7A57 is not one of the CSS color keywords, so it has to be written as a hex, rgb() or hsl() value. The closest keyword is seagreen (#2E8B57) at a CIE76 distance of 13.19, which is visibly different.
Open Amazon in a Tool
Keep exploring: every green in the color library, the guide to shades of green, or the full color library.